by rudderlabs | Aug 16, 2019 | Customer
One of the first users of Rudder was a mobile casino game. Their spin wheel game is one of the most popular games in that category, having ~60K daily active users generating 30M daily spin events. And they are doubling every six months. They are highly data-driven so...
by rudderlabs | Aug 6, 2019 | Engineering
While coding the transformation function, developers need to keep the following in mind All of their code will go inside a single transform function That function receives a collection of event messages which is a JSON structure. Following are few key fields of the...
by rudderlabs | Jul 25, 2019 | Engineering
One of the core promises of the Rudder platform is that – when it comes to business lifecycle events – enterprises can generate once, analyze anywhere. The platform frees enterprises from having to mangle the same data differently for different target...
by rudderlabs | Jul 19, 2019 | Product
In this modern age, all companies have to become data driven. Enterprise needs to know their customers inside-out to provide the personalised experience that every customer expects. For any enterprise, key to knowing their customer is collecting all the customer...
by rudderlabs | Jul 12, 2019 | Product
Ever since my doctoral studies (and probably even earlier) I have been excited about everything data. And what data could be more exciting or vital or insightful than customer data? So it should come as no surprise that a lot of folks like me end up in the broad area...
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